Kashmir gears up for Jashn-e-Dal 2025: Over 700 athletes to compete on Dal Lake
Srinagar, September 15,2025 – Kashmir is all set to host Jashn-e-Dal 2025, a vibrant water sports festival on the iconic Dal Lake, bringing together more than 700 athletes from across the Union Territory and beyond. The event, which celebrates sports, culture, and tourism in Kashmir, will feature an array of competitions ranging from rowing and […]
Jashn-e-Dal festival kicks off in Srinagar to boost valley tourism
Srinagar, September 13, 2025 – The vibrant Jashn-e-Dal Festival kicked off today at the iconic Dal Lake in Srinagar, drawing crowds of sports enthusiasts, locals, and tourists alike. Organized by the Jammu and Kashmir Police, this annual three-day water sports extravaganza aims to celebrate the region’s natural beauty while fostering youth engagement and boosting tourism in […]
Gurez Valley: Kashmir’s hidden gem of natural beauty and Dard Shin culture
Bandipora, September 12,2025: Nestled in the high Himalayas, Gurez Valley in north Kashmir is emerging as one of the region’s most breathtaking travel destinations. Known for its serene landscapes, snow-clad peaks, and the pristine Kishanganga River, the valley offers a unique blend of natural beauty and cultural richness. What sets Gurez apart is its vibrant […]
J&K CM Omar Abdullah reviews preparations for upcoming Kashmir Marathon
Srinagar, September 09,2025: Chief Minister Omar Abdullah chaired a review meeting to assess the preparations for the upcoming Kashmir Marathon. During the meeting, the Chief Minister directed officials to ensure seamless arrangements, efficient coordination among departments, and adequate facilities for participants. He emphasised the importance of organiding a well-managed and safe event that reflects the […]
“Wed in Kashmir” launched at Hindusthan 2025 in Srinagar to boost tourism, economy
Srinagar, September 8, 2025 – The “Wed in Kashmir” initiative, unveiled at the Hindusthan 2025 convention at the Sher-i-Kashmir International Convention Centre (SKICC) in Srinagar, aims to position the Kashmir Valley as a premier global hub for destination weddings. Organized by the International Convention of Event Industry (ICEI), the initiative promotes Kashmir’s scenic beauty, unique climate, and hospitality infrastructure […]
On the rails to paradise: Redefining Kashmir tourism
Srinagar, September 7: With the Kashmir Valley often described as “Paradise on Earth,” the expansion of train connectivity has opened a new chapter in redefining tourism and travel in the region. The recently enhanced railway links between Jammu, Banihal, Srinagar, and Baramulla are not only easing access for visitors but also reshaping the tourism economy […]
Foreign tourists admire natural beauty and people of Kashmir
Srinagar, September 6 ,2025: Kashmir continues to win the hearts of foreign visitors, not just with its breathtaking lakes, mountains, and landscapes, but also with the charm and hospitality of its people. A female foreigner tourist in Kashmir recently shared her admiration, saying she was struck by how “the people of Kashmir are very good […]
Kashmir tourism: A delicate balance between growth and green goals
Srinagar — Often referred to as the “Paradise on Earth,” Kashmir has long captivated travelers with its breathtaking landscapes, snow-capped peaks, serene lakes, and rich cultural tapestry. As tourism bounces back post-pandemic, the region has witnessed a significant influx of domestic and international tourists, bringing renewed economic momentum to Jammu and Kashmir’s tourism sector. According […]
J&K CM Omar Abdullah inaugurates tourism fair in Ahmedabad
Kashmir, July 30, 2025– The Chief Minister of Jammu and Kashmir today inaugurated the Travel & Tourism Fair (TTF) in Ahmedabad, aiming to showcase the region’s unparalleled natural beauty, rich cultural heritage, and growing tourism infrastructure. The event served as a strategic platform to promote J&K’s tourism potential to domestic and international travellers. The Chief […]
Kashmir Pashmina: A luxurious legacy of craftsmanship and culture
Srinagar, July 22, 2025:Pashmina is a super soft and super warm luxury shawl that is indigenous to the beautiful valley of Kashmir. For centuries, it has been a symbol of elegance, status, and artisanal excellence — today, it continues to captivate global attention for its blend of tradition and trend. The Kashmir Pashmina shawl, often […]