Srinagar, June 27, 2025 – The Jammu & Kashmir Trade Promotion Organisation (JKTPO), in collaboration with the Wool and Woolen Export Promotion Council (WWEPC), is set to host the International Buyer-Seller Meet on June 30, 2025, at the Sher-i-Kashmir International Conference Centre (SKICC) in Srinagar. This prestigious event, organized under the RAMP Scheme (Raising and Accelerating MSME Performance) of the Ministry of Micro, Small and Medium Enterprises (MoMSME), aims to elevate Jammu & Kashmir’s renowned woollen and handloom heritage to the global stage by fostering direct business-to-business (B2B) connections.
Event Overview
The International Buyer-Seller Meet will bring together over 45 national and international buyers from countries including France, Russia, Kazakhstan, Lebanon, Yemen, Germany, Egypt, and India. The event provides a unique platform for J&K’s artisans, sellers, and exporters to showcase their premium wool, yarn, and handloom products, known for their timeless craftsmanship and cultural significance. This initiative is designed to boost exports, empower Micro, Small, and Medium Enterprises (MSMEs), and promote J&K’s rich textile heritage globally.
Key Objectives
- Promote J&K’s Woollen and Handloom Heritage: Highlight the region’s unique textile traditions and craftsmanship.
- Facilitate Direct B2B Connections: Enable artisans and exporters to establish trade links with global buyers.
- Boost MSME Exports: Strengthen the economic potential of J&K’s MSMEs under the RAMP Scheme.
- Showcase Exclusive Products: Display premium woollen and handloom products to attract international markets.
- Enhance Global Market Access: Position J&K as a hub for high-quality textile exports.
Event Details
| Aspect | Details |
|---|---|
| Date | June 30, 2025 |
| Venue | Sher-i-Kashmir International Conference Centre (SKICC), Srinagar |
| Organizers | JKTPO, Wool and Woolen Export Promotion Council (WWEPC) |
| Scheme | RAMP Scheme, Ministry of Micro, Small and Medium Enterprises (MoMSME) |
| Participants | 45+ buyers from 7+ countries (France, Russia, Kazakhstan, Lebanon, Yemen, Germany, Egypt, India) |
| Focus | Wool, yarn, and handloom products |
| Key Themes | #JKRAMP, #MSMEIndia, #VocalForLocal, #WoollenLegacy, #HandloomHeritage |
Significance of the Event
The International Buyer-Seller Meet is a landmark event for J&K’s textile industry, which has long been celebrated for its intricate handwoven shawls, carpets, and woollen products like Pashmina, Kani shawls, and Tweed. By facilitating direct engagement between local artisans and global buyers, the event aims to:
- Empower Local Artisans: Provide a platform for small-scale producers to access international markets.
- Strengthen MSMEs: Support the growth of J&K’s MSMEs through export opportunities and capacity-building under the RAMP Scheme.
- Preserve Cultural Heritage: Promote traditional craftsmanship that reflects J&K’s rich cultural legacy.
- Drive Economic Growth: Create new business opportunities and enhance the region’s export potential.The event builds on the success of previous buyer-seller meets in Srinagar, such as the one held in August 2023, which saw participation from 24 international buyers and focused on handloom and handicraft exports. These initiatives have been instrumental in positioning J&K as a thriving hub for textile and handicraft trade.RAMP Scheme and MoMSME’s RoleThe RAMP Scheme, launched by the Ministry of Micro, Small and Medium Enterprises, is designed to enhance the competitiveness of MSMEs through technology upgradation, market access, and skill development. By supporting the International Buyer-Seller Meet, MoMSME aims to integrate J&K’s MSMEs into global value chains, ensuring sustainable growth and economic empowerment. The scheme aligns with the Vocal for Local campaign, emphasizing the promotion of indigenous products on an international platform.Voices from the Organizers“The Jammu & Kashmir International Buyer-Seller Meet is set to redefine the woollen and textile landscape of J&K. This event is a unique opportunity to discover exclusive products, establish direct trade links, and unlock new business opportunities.” – JKTPO Official Statement“Jammu & Kashmir: Where Tradition is Woven into Every Thread. This event aims to elevate J&K’s textiles to the global stage, featuring high-level interactions between sellers and buyers.” – JKTPOExpected Outcomes
- Increased Export Opportunities: Direct B2B connections with buyers from over seven countries will open new markets for J&K’s woollen and handloom products.
- Economic Empowerment: MSMEs and artisans will gain access to global trade networks, boosting their income and livelihoods.
- Global Recognition: J&K’s textile heritage will gain international visibility, reinforcing its reputation for quality and craftsmanship.
- Sustainable Growth: The event will contribute to the long-term development of J&K’s textile industry under the RAMP Scheme.
