‘Vocal for Local’ gives new life to traditional pottery in Rajouri

Rajouri, August 13,2026- The ‘Vocal for Local’ initiative is giving fresh impetus to traditional pottery in Rajouri, helping local artisans preserve their age-old craft while creating sustainable livelihood opportunities. In Bhatta village of Rajouri, potter Noor Hussain is keeping the traditional art of making earthen utensils alive. For nearly two decades, he has been practising […]
Amarnath Yatra boosts local economy as Baltal vendors welcome PM Modi’s appeal to buy Kashmir products

Baltal, July 29,2026- Local vendors at the Baltal base camp of the ongoing Shri Amarnath Ji Yatra have expressed gratitude to Prime Minister Narendra Modi for encouraging pilgrims to dedicate at least 10% of their spending towards locally made products from Kashmir. The initiative, aimed at promoting local handicrafts, Kashmiri products, small businesses, and traditional artisans, […]
PM Narendra Modi highlights revival of Kashmir’s traditional ‘Wagu’ craft in Mann Ki Baat

Srinagar, July 26,2026– Prime Minister Narendra Modi, in the 136th episode of Mann Ki Baat, lauded the efforts of Kashmiri artisans working to preserve the Valley’s centuries-old ‘Wagu’ mat-making tradition, describing their dedication as an inspiring example of how skill and determination can revive India’s rich cultural heritage. Addressing the nation, the Prime Minister said that […]
Udhampur couple revives traditional Bamboo Craft with modern technology in Jammu & Kashmir

Udhampur, July 7,2026- In an inspiring example of preserving heritage while embracing innovation, a couple from Udhampur has transformed traditional bamboo craftsmanship by blending age-old skills with modern technology. Their efforts are not only giving a contemporary appeal to handcrafted bamboo products but are also helping keep the region’s rich artisan culture alive. For generations, bamboo […]
Udhampur’s 75-year-old potter keeps traditional Clay craft alive

Kashmir,May 20,2026- In an era of modern appliances and plastic products, a 75-year-old potter from Udhampur is preserving the timeless tradition of pottery through handcrafted clay pots and earthen utensils. As rising temperatures push people toward natural cooling methods, veteran artisan Tarseem Lal is witnessing renewed demand for traditional clay water pots and eco-friendly pottery. […]
Suniel Shetty shines spotlight on Kashmir’s soul — Craft, culture & compassion at Tangmarg bazaar

Tangmarg,4 November, 2025: In a heartwarming gesture of support for local artisans, Bollywood actor Suniel Shetty visited the Art & Craft Bazaar at Dobhiwan, Tangmarg, celebrating Kashmir’s rich handicraft and cultural heritage. The visit drew widespread appreciation from artisans, tourists, and officials, as Shetty interacted with craftsmen showcasing the traditional art forms that define the […]
DC Budgam inspires NIFT Graduates to blend innovation with ‘Vocal for Local’ Vision

Srinagar, November 1,2025: Deputy Commissioner Budgam, Dr. Bilal Mohi-Ud-Din Bhat (attended the NIFT Srinagar Convocation 2025 as the Guest of Honour, where he congratulated the graduating students and commended their creative excellence and dedication. In his address, Dr. Bilal Bhat highlighted the crucial role of design, innovation, and craft revival in fostering youth empowerment and […]
Kashmir’s pride on track — 14,000 MTs of Apples ride the rails to India

Srinagar, October 30,2025:In a major boost to horticulture logistics and trade, more than 14,000 metric tonnes (MTs) of apples have been transported from Kashmir to various parts of the country through the Indian Railways network this season. The initiative has significantly streamlined the movement of the Valley’s premium produce, ensuring faster, cost-effective, and eco-friendly transportation. […]
J&K Deputy CM Surinder Choudhary unveils Kashmir Haat crafts

Srinagar, October 16, 2025-Deputy Chief Minister Surinder Choudhary inaugurated the Indian Handicrafts exhibition at Kashmir’s Haat, Srinagar , showcasing the rich cultural heritage and traditional artistry of Jammu and kashmir The exhibition brings together artisans and craftsman from across India, featuring a wide range of handcrafted products including pashmina shawls , papier-mache items , wood […]
SARAS Mela 2025: Empowering women entrepreneurs

Srinagar, October 09, 2025 – In a resounding endorsement of women empowerment and rural entrepreneurship, Minister for Agriculture Production, Rural Development, Panchayati Raj, Cooperative, and Election Departments, Javid Ahmad Dar, today inaugurated the SARAS Mela at Sher-e-Kashmir Park here, hailing it as a vital platform for rural women entrepreneurs to showcase their skills, forge market linkages, and bolster livelihood opportunities. Organised by the J&K Rural Livelihoods Mission under […]