Tourist urges support for Kashmiri tourism revival amid calls for positive media role
Pahalgam, Jammu & Kashmir, April 30, 2025 – A tourist visiting Pahalgam has made a heartfelt appeal to stand in solidarity with the people of Kashmir and boost tourism in the region, emphasizing the need for responsible media coverage to aid recovery efforts. The statement comes in the wake of recent challenges faced by the […]
All major Kashmir tourist destinations open, officials confirm amid enhanced security
SRINAGAR, April 29, 2025 – All major tourist destinations in Jammu and Kashmir, including Gulmarg, Pahalgam, Sonamarg, Dal Lake, and the Mughal Gardens, are fully operational and welcoming visitors, according to state officials. Despite the April 22 terror attack in Pahalgam, which claimed 26 lives, the Tourism Department has assured travelers that these iconic sites […]
Kashmir bounces back with resilience and hospitality amid relative peace
Srinagar, April 25, 2025 – Despite the shadow cast by the recent Pahalgam terror attack, Kashmir remains a beacon of resilience, with tourists continuing to experience the region’s warm hospitality and natural beauty. The valley, known for its breathtaking landscapes and rich cultural heritage, is witnessing a steady flow of visitors, supported by the unwavering […]
Massive landslide at Zojila Pass blocks Srinagar-Sonamarg-Gumri road
Srinagar, April 21, 2025 – A massive landslide struck the India Gate area of Zojila Pass on Sunday, April 20, 2025, severely disrupting traffic on the strategic Srinagar-Sonamarg-Gumri Road, a critical lifeline connecting Kashmir Valley to Ladakh. The landslide, which collapsed a large section of hillside, blocked the National Highway 1 route, stranding commuters and […]
Sonamarg, J&K: BRO’s 122 RCC leads snow clearance on Baltal route for Amarnath Yatra 2025
Sonamarg, April 20, 2025: The Border Roads Organisation (BRO), through its 122 Road Construction Company (RCC), is undertaking rigorous snow clearance operations on the Amarnath Yatra trek route at Baltal in Sonamarg, Jammu & Kashmir. These efforts are geared toward ensuring a safe passage for pilgrims ahead of the Shri Amarnath Ji Yatra 2025 (SANJY-2025), […]
J&K seeks Rs 5,500 crore world bank funding to transform nine tourism destinations
Srinagar, April 15, 2025 – Jammu and Kashmir Chief Minister Omar Abdullah has announced an ambitious plan to secure Rs 5,500 crore in funding from the World Bank to develop nine new tourism destinations across the Union Territory. This initiative aims to bolster J&K’s tourism sector, a cornerstone of its economy, by enhancing infrastructure, promoting […]
Kashmir in Spring Bloom
SRINAGAR, April 3, 2025 — Kashmir, the crown jewel of northern India, is ablaze with colour as spring ushers in a vibrant display of blooming flowers and lush landscapes. Renowned as “Paradise on Earth,” the valley is currently at its peak beauty, with tulips, cherry blossoms, and almond orchards transforming the region into a haven […]
JIM&WS concludes First-Ever Skiing Instruction course at Sonamarg
Sonamarg, March 16, 2025 – The Jawahar Institute of Mountaineering and Winter Sports marked a historic milestone with the successful completion of its inaugural Method of Instruction Course in Skiing at the snow-covered slopes of Sonamarg. Held from February 22 to March 7, this 14-day intensive program trained aspiring instructors in advanced skiing techniques and […]
Sonamarg sees surge in tourist arrivals in 2025, boosted by infrastructure upgrades
Sonamarg, March 17, 2025– The picturesque hill station of Sonamarg in Jammu and Kashmir’s Ganderbal district has witnessed a remarkable increase in tourist arrivals during the first two months of 2025, with over 1.33 lakh visitors flocking to the region. This surge, reported by local authorities, underscores the growing appeal of Sonamarg as a premier […]
Sonamarg: A winter paradise unveiled
Nestled in the heart of the Kashmir Valley, Sonamarg transforms into a breathtaking snowy paradise as winter casts its spell. Known as the “Meadow of Gold,” this serene destination sheds its golden hues for a pristine blanket of white, drawing travelers and dreamers alike to its frosty embrace. The magic of snowfall unfolds across Kashmir’s […]