Basohli Utsav | Celebrating Rich Heritage of Art & Culture | Global Recognition of Artisan Products

Basohli Utsav | Celebrating Rich Heritage of Art & Culture | Global Recognition of Artisan Products The Lieutenant Governor gave his best wishes to the people for Basohli Utsav. He said that for the first time he is seeing an ‘Utsav’ usually he sees ‘mahotsav’. The tradition of festivals and fairs has been going on […]
J&K LG Commends Pashmina Export Manufacturers | Assures Full Support Through Schemes & Assistance

J&K LG Commends Pashmina Export Manufacturers | Assures Full Support Through Schemes & Assistance First I would like to congratulate all the winners of the Pashmina Exports Manufacturers Award, said the Lieutenant Governor of Jammu & Kashmir, Shri Manoj Sinha. In the ancient history of Mahabharata, in the description of art tradition, the tradition of […]
GI Tag Benefits | Artisans Celebrate Authenticity & Market Access | GI Mahotsav Kashmir

GI Tag Benefits | Artisans Celebrate Authenticity & Market Access | GI Mahotsav Kashmir A weeklong celebration of India’s rich Geographical Indication (GI) heritage, the GI Mahotsav, unfolded at the vibrant Kashmir Haat in Srinagar. This grand gathering witnessed the convergence of artisans from across the nation, who showcased their exceptional craftsmanship and celebrated the […]
Pradhan Mantri Vishwakarma Yojana Will Empower Hand Skilled Artisans & Catalyse Prosperity: LG Sinha

The Prime Minister Shri Narendra Modi announced the commencement of Pradhan Mantri Vishwakarma Yojana on his birthday, September 17, 2023. For millions of families who traditionally work with hand skills and tools, PM Vishwakarma Yojana will be a new ray of hope for them. Today, the government has come before you as an ally to […]
Ganderbal Artist Showcases Pashmina Artistry Through Modern Innovation in Shawls

For the past 20 years, I have been doing this handicraftwork, said a Pashmina artist in Ganderbal, Jammu & Kashmir. This work is our heritage. Our fathers and grandfather were also associated with this work, said the artist Showkat Ahmad Lone. So I thought let me also get associated with this work. But he noticed […]