For several years I have been working to promote tourism in Kashmir. There are several offbeat destinations here in Jammu & Kashmir that I have explored. The World Tourism Day will bring a lot of awareness in the public, says Shabnam Bashir, a tourism student. I wrote a book on ‘Unexplored Kashmir’. After that tourism got a boost in offbeat places. Tourism industry holds a lot of potential and economic growth for the youth. In the destinations that I have worked, we can see a lot of rush of tourists, and many events are held both during summers and winters.