Embroidery weaves hope for girls in a struggling village

In a remote village where job opportunities are scarce and traditional crafts are fading, one woman’s vision has transformed embroidery into a lifeline for dozens of young girls. Through skill, determination, and a commitment to preserving cultural heritage, she has created a sustainable path forward for her community.Reviving Tradition, Creating OpportunityIn a small village in […]
3rd Lok Samvardhan Parv inaugurated at University of Kashmir by union minister Kiren Rijiju with Omar Abdullah as chief guest

Srinagar, April 6, 2025 – The 3rd Lok Samvardhan Parv was officially inaugurated today at the University of Kashmir in Srinagar by Union Minister for Minority Affairs, Kiren Rijiju. Organised by the Ministry of Minority Affairs, this vibrant cultural festival aims to celebrate and promote India’s rich cultural heritage, traditional crafts, and culinary skills, with […]
Eight more Kashmiri Crafts earn GI tag, celebrating heritage and empowering artisans

Srinagar, April 4, 2025: Kashmir’s vibrant artisanal legacy reached a new milestone as eight traditional crafts received Geographical Indication tag recognition from the GI Registry in Chennai. The newly registered crafts—Kashmir Namda, Kashmir Gabba, Kashmir Willow Bat, Kashmir Tweed, Crewel, Kashmir Chain Stitch, Shikara, and Wagguv—join seven previously recognised crafts, bringing the total number of […]
Almond Bloom Festival kicks off today at Badamwari in Srinagar

Srinagar, April 4, 2025: The historic Badamwari Garden in Srinagar, also known as Badam Vaer, is set to come alive today with the much-anticipated Almond Bloom Festival, a vibrant celebration of spring’s arrival in the Kashmir Valley. Organized by the Jammu and Kashmir Tourism Department, the event kicks off at 11:00 AM and promises a […]
Majority of tourists visit Kashmir for the stunning ‘Floating Crafts’ exhibition on Dal Lake; Shikara to get GI registration

Srinagar, March 26, 2025 – One of the most captivating attractions for tourists visiting Kashmir is the evening exhibition of ‘Floating Crafts’ on the iconic Dal Lake. These traditional crafts, particularly the famous Shikara, provide visitors with a unique experience as they float across the tranquil waters of the lake, surrounded by the breathtaking scenery […]