Kashmir’s Saffron Queen Goes Global
Pampore, Jammu and Kashmir, June 14, 2025 – Noushaba Jeelani, widely recognized as the ‘Saffron Queen of Kashmir,’ has redefined the saffron industry with her brand Noush, blending cultural heritage with a mission of women’s empowerment. By exporting premium, GI-tagged Kashmiri saffron to Europe and the Middle East, Jeelani has revitalized a traditional crop while […]