Tourism boom transforms Jammu & Kashmir as visitor footfall crosses 2.36 crore after Article 370
Srinagar, August 5,2026- Jammu & Kashmir’s tourism sector has witnessed unprecedented growth in the years following the abrogation of Article 370, emerging as one of the strongest drivers of the Union Territory’s economic revival. From approximately 25 lakh tourist visits in 2020 to more than 2.36 crore visitors, the region has experienced a remarkable surge […]
Shafia Banoo promotes local tourism in J&K
Srinagar, February 11,2026: Popular social media influencer Shafia Banoo has urged locals to explore and promote local tourist destinations across Jammu & Kashmir, emphasizing the importance of supporting regional tourism and showcasing hidden gems within the Union Territory. Through her social media platforms, Shafia Banoo highlighted the beauty of offbeat tourist spots in J&K, encouraging […]
Anupam Mittal, Shaadi.com founder, extols Kashmir’s unrivalled beauty, outshining Switzerland
Srinagar, September 9, 2025 – Renowned entrepreneur and Shark Tank India judge Anupam Mittal has sparked widespread appreciation for Kashmir’s unparalleled natural splendor, declaring that its raw, rustic charm far outshines the pristine but “sterile” landscapes of Switzerland. Mittal, the founder of Shaadi.com, shared stunning glimpses from his recent family vacation to the valley on social media, emphasising […]