Betaab valley comes alive with colour and culture at vibrant festival

Pahalgam, February 2026- Betaab Valley buzzed with energy, color, and culture as PDA Tourism, in collaboration with local partners, organized a vibrant cultural festival that drew large crowds of visitors and locals alike. The event showcased the valley’s natural beauty alongside traditional art, music, and cuisine, creating an immersive experience for tourists and residents. The […]
Snow Marathon at Gulmarg Kicks off as part of winter carnival 2026

Gulmarg, January 3,2026- The picturesque ski resort of Gulmarg witnessed an electrifying atmosphere as the Snow Marathon was successfully organised as a key highlight of the Winter Carnival 2026, drawing athletes, adventure enthusiasts, and tourists from across the country and abroad. Organised by the Jammu and Kashmir Tourism Department in collaboration with local authorities, the […]
Jashn-e-Wandeh set to be inaugurated at Dal Lake on december 29

Srinagar,December 29,2025 :The much-awaited cultural festival Jashn-e-Wandeh will be inaugurated on December 29 at Ghat No. 16, Dal Lake, Srinagar, at 4:30 p.m., marking a vibrant celebration of Kashmir’s rich cultural heritage. The event aims to promote traditional art, culture, and community participation, bringing together artists, performers, locals, and tourists at one of Srinagar’s most […]
Jammu gears up for Mega Dangal 2025

Jammu, December 10, 2025:A grand wrestling spectacle is set to take place in Jammu as more than 100 national and international Dangal stars compete for the coveted Rustam-e-Jammu Kashmir Title 2025. The event will be held at MA Stadium on 17th December 2025. Organisers highlighted that the event aims to celebrate India’s rich wrestling heritage, […]
Fankar-E-Kashmir season 3 to light up Tagore Hall

Srinagar, October 17,2025: The much-awaited Fankar-E-Kashmir Season 3 is all geared up to mesmerise the audience at Tagore Hall, Srinagar, this evening with a musical treat of painting and cultural activities as a tribute to Kashmir’s creative genius. Planned to project local artists and local culture, the festival will host acclaimed Kashmiri artists, singers, and […]
Veshow Festival brings Kulgam’s heritage and folk rhythms to life

Kulgam, October 17,2025: The scenic district of Kulgam came alive with colours , culture and music as the Veshow festival celebrated the regions rich heritage folk music and rural traditions. The event organised to promote local art , culture and tourism drew enthusiastic participation from residents , artists and visitors Traditional folk performances , handicraft […]
Veshow Literary Festival set to illuminate Kulgam

Kulgam, October 14,2025:The District Administration Kulgam is all set to host the Veshow Literary Festival 2025, a two-day celebration of art, language, and literature, at the Government Degree College Kulgam from October 16–17, 2025. The festival aims to bring together poets, writers, artists, scholars, and students to celebrate the region’s rich literary heritage and cultural […]
J&K cultural festival celebrates heritage with LG Manoj Sinha

Jammu, March 26, 2025- Jammu & Kashmir Lieutenant Governor Shri Manoj Sinha emphasised the need to preserve India’s rich cultural heritage during his address at the J&K Cultural Festival, held at Baba Jitto Auditorium, SKUAST Jammu, on Tuesday. Organized by Shri Kailakh Jyotish & Vedic Sansthan Trust, the event celebrated the region’s traditions through exhibitions […]
SSB soldiers celebrate Holi in Srinagar

Srinagar I March 14, 2025 – The spirit of Holi, the vibrant festival of colours, was alive and well in Srinagar as soldiers of the Sashastra Seema Bal came together to celebrate. The SSB troops, stationed in the region, were seen joyfully participating in the festivities, symbolising unity and camaraderie. Amid the picturesque backdrop of […]
Jahan-e-Khusrau: A celebration of sufi music, spirituality and cultural unity

Jahan-e-Khusrau is a globally renowned Sufi music festival, conceptualised and launched in 2001 by Indian filmmaker and artist Muzaffar Ali. This festival serves as a tribute to the rich tradition of Sufi poetry, music, and mysticism, bringing together musicians and artists from across the world. Named after the legendary 13th-century Sufi poet Amir Khusrau, it […]