SHG brings women empowerment in Reasi

In Reasi district, nestled amidst the serene beauty of nature, a silent revolution is taking place, driven by the hands of rural self-help group women under the National Rural Livelihoods Mission (NRLM). These women, with their ingenuity and resilience, are breathing new life into the age-old tradition of crafting exquisite handicrafts from local Babbiyan grass and wild palm, showcasing their talent and creativity to the world.Their journey is one of indomitable spirit and unwavering determination, as they ingeniously innovate new items, transforming humble grass and palm into unique creations that have garnered widespread admiration and applause. From intricately woven baskets to delicate home decor pieces like star-shaped ornaments and flower-adorned pen stands, their craftsmanship transcends mere utility, embodying the rich cultural heritage of the region while also embracing modernity. One of the most remarkable aspects of their endeavour is the economic empowerment it has brought to the community. Through their dedication and hard work, they have not only preserved traditional crafts but also created sustainable livelihood opportunities for themselves and others. The returns speak volumes about their success, with an impressive Rs. 35 lakhs generated in a key month alone. This financial independence has not only improved their own lives but has also had a ripple effect, benefiting the entire community. Moreover, their impact extends beyond the boundaries of their village, reaching far-flung destinations like Jammu airport and Katra station, where their products are proudly displayed and sold. The establishment of Self Help Group shops in these prominent locations not only provides a platform for showcasing their talent but also serves as a testament to the power of grassroots entrepreneurship in driving socio-economic development.Through their collective efforts, they have not only preserved a cherished tradition but have also paved the way for a brighter future for generations to come. The journey of the rural self-help group of women from Reasi district is a testament to the resilience, creativity, and tenacity of the human spirit.

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