Srinagar, February 11,2026-In a major boost to tourism and business in Jammu & Kashmir, the Leela Group is set to invest in Srinagar, signaling that the region is open, secure, and ready for global tourism. This development reflects growing investor confidence in the Union Territory’s potential as a premier travel destination.
Big Investment, Big Opportunities
The entry of a renowned hospitality giant like the Leela Group is expected to create significant opportunities for local youth, hospitality professionals, and ancillary businesses. Experts say such investments will generate employment, improve tourism infrastructure, and foster economic growth across the region.
“Kashmir is ready to welcome the world. With improved security, robust infrastructure, and a vibrant cultural landscape, investors and tourists alike can explore the immense potential here,” said a senior tourism official.
Boost to Tourism and Local Economy
The Leela Group’s initiative aligns with ongoing efforts to position Kashmir as a safe and attractive destination for international and domestic travelers. The project is expected to contribute to the growth of hotels, resorts, and allied services, directly benefiting local businesses and entrepreneurs.
Tourism experts note that large-scale investments like these also promote sustainable tourism, encourage local employment, and boost Jammu & Kashmir’s visibility on the global tourism map.
#BadaltaKashmir in Action
This move exemplifies the vision of #BadaltaKashmir, highlighting a region transforming into a thriving hub for tourism and business. Stakeholders hope that such investments will encourage further developments, making Kashmir a preferred choice for luxury travelers and global investors alike.

