“Wed in Kashmir” launched at Hindusthan 2025 in Srinagar to boost tourism, economy

Srinagar, September 8, 2025 – The “Wed in Kashmir” initiative, unveiled at the Hindusthan 2025 convention at the Sher-i-Kashmir International Convention Centre (SKICC) in Srinagar, aims to position the Kashmir Valley as a premier global hub for destination weddings. Organized by the International Convention of Event Industry (ICEI), the initiative promotes Kashmir’s scenic beauty, unique climate, and hospitality infrastructure […]
On the rails to paradise: Redefining Kashmir tourism

Srinagar, September 7: With the Kashmir Valley often described as “Paradise on Earth,” the expansion of train connectivity has opened a new chapter in redefining tourism and travel in the region. The recently enhanced railway links between Jammu, Banihal, Srinagar, and Baramulla are not only easing access for visitors but also reshaping the tourism economy […]
Foreign tourists admire natural beauty and people of Kashmir

Srinagar, September 6 ,2025: Kashmir continues to win the hearts of foreign visitors, not just with its breathtaking lakes, mountains, and landscapes, but also with the charm and hospitality of its people. A female foreigner tourist in Kashmir recently shared her admiration, saying she was struck by how “the people of Kashmir are very good […]
Kashmir tourism: A delicate balance between growth and green goals

Srinagar — Often referred to as the “Paradise on Earth,” Kashmir has long captivated travelers with its breathtaking landscapes, snow-capped peaks, serene lakes, and rich cultural tapestry. As tourism bounces back post-pandemic, the region has witnessed a significant influx of domestic and international tourists, bringing renewed economic momentum to Jammu and Kashmir’s tourism sector. According […]
J&K CM Omar Abdullah inaugurates tourism fair in Ahmedabad

Kashmir, July 30, 2025– The Chief Minister of Jammu and Kashmir today inaugurated the Travel & Tourism Fair (TTF) in Ahmedabad, aiming to showcase the region’s unparalleled natural beauty, rich cultural heritage, and growing tourism infrastructure. The event served as a strategic platform to promote J&K’s tourism potential to domestic and international travellers. The Chief […]
Kashmir Pashmina: A luxurious legacy of craftsmanship and culture

Srinagar, July 22, 2025:Pashmina is a super soft and super warm luxury shawl that is indigenous to the beautiful valley of Kashmir. For centuries, it has been a symbol of elegance, status, and artisanal excellence — today, it continues to captivate global attention for its blend of tradition and trend. The Kashmir Pashmina shawl, often […]
J&K LG Manoj Sinha: Tourism Is Kashmir’s Silent Revolution of Peace and Progress

Against the stunning backdrop of Dal Lake in Srinagar, the recent Tourism Secretaries’ Meet of Union Territories unfolded not just as an administrative event but as a powerful symbol of Kashmir’s resurgence. Lieutenant Governor Manoj Sinha, in his keynote address, powerfully stated that this gathering sends a clear message to the world—that Jammu and Kashmir […]
Tourism in Kashmir sees record growth, says J&K LG Manoj Sinha

Srinagar, July 8, 2025: Jammu and Kashmir Lieutenant Governor Manoj Sinha, addressing the National Tourism Secretaries’ Conference at the Sher-i-Kashmir International Conference Centre (SKICC) in Srinagar, emphasized the unprecedented revival of Kashmir’s tourism sector over the past five years, aligning with India’s broader tourism growth. Joined by Union Tourism Minister Gajendra Singh Shekhawat, Sinha spoke […]
The sacred Amarnath Yatra 2025: A journey of faith, resilience, and cutting-edge technology

The Amarnath Yatra, one of India’s most revered spiritual pilgrimages, commenced on July 3, 2025, drawing devotees from across the nation and beyond to the sacred cave shrine of Lord Shiva in the rugged Himalayas of Jammu and Kashmir. This 38-day odyssey, concluding on August 9, is a profound testament to the unyielding faith of […]
Kashmir is safe and divine: Minister Shekhawat invites Indians to visit during Amarnath Yatra 2025

Anantnag, June 19, 2025: Union Minister of Culture and Tourism Gajendra Singh Shekhawat has declared Kashmir a safe, divine, and culturally rich destination, inviting all Indians to experience its unparalleled beauty during the Amarnath Yatra 2025 and beyond. Speaking during a visit to the historic Martand Sun Temple in Anantnag, south Kashmir, Shekhawat assured pilgrims […]