Promoting sustainable tourism for domestic and international visitors
Jammu, October 4,2025:In a move aimed at enhancing tourism infrastructure and visitor experiences, the Jammu & Kashmir administration has launched the Tourist Survey 2025. The initiative seeks to gather comprehensive data on tourist preferences, travel patterns, and feedback to strengthen the region’s tourism sector. Officials highlighted that the survey is part of ongoing efforts to […]
Kashmir Marathon 2025: Registrations open Soon!
Srinagar, Jammu & Kashmir – The breathtaking Kashmir Valley is set to host the Second Edition of the Kashmir Marathon, an international athletic event that promises to blend endurance, culture, and unparalleled natural beauty. Following the resounding success of its inaugural edition in 2024, the marathon is back to captivate runners and spectators alike. Registrations for the […]
Adventure tourism soars in Reasi as white-water rafting takes centre stage on Chenab River
Reasi, Jammu & Kashmir – March 23, 2025– Nestled amidst the breathtaking landscapes of Jammu & Kashmir, Reasi is fast emerging as a must-visit destination for thrill-seekers and nature lovers alike. Adventure enthusiasts from across India and beyond are flocking to this scenic district to experience the exhilaration of white-water rafting on the mighty Chenab […]
Snow chaos in Gulmarg : Fresh snowfall triggers traffic jams on Highway
Gulmarg, Baramulla: The serene slopes of Gulmarg, Jammu and Kashmir, turned chaotic on Saturday as fresh snowfall overnight led to significant traffic disruptions along the Srinagar-Gulmarg highway. The picturesque tourist destination, blanketed in a new layer of snow, saw an influx of visitors eager to witness the winter spectacle, only to be met with snarled […]