J&K CM Omar Abdullah pushes J&K as creative, film hub

Kashmir, January 16,2026-The Chief Minister visited the Indian Institute of Creative Technologies (IICT)–National Film Development Corporation (NFDC) Campus in Mumbai and held wide-ranging interactions with professionals from the creative and film sectors, underscoring Jammu & Kashmir’s growing potential as a premier destination for film tourism and creative industries. During the visit, the Chief Minister emphasised […]
J&K puts its cinematic charm on centre stage at IFFI 2025

Kashmir, November 21,2025- The Department of Information & Public Relations Jammu & Kashmir is participating in the 56th International Film Festival of India 2025, highlighting the Union Territory’s growing prominence on India’s cinematic map. A dedicated J&K Pavilion has been set up at the Waves Film Bazar, designed to showcase the region’s vibrant cinematic landscape, […]
LG Sinha to filmmakers: Capture the new Jammu & Kashmir on camera

Srinagar, 13 November 2025: Lieutenant Governor Manoj Sinha has called upon filmmakers from across India to highlight Jammu and Kashmir’s remarkable transformation since 2019, urging them to use cinema as a medium to showcase the region’s peace, progress, and cultural resurgence. Speaking at an interaction with members of the film fraternity, the LG said that […]
Bollywood Back in Kashmir: Lights, camera, tourism revival

Srinagar, October 6,2025: In a significant boost to Kashmir’s tourism industry, a Bollywood film crew has arrived in the Valley to begin shooting at some of its most iconic locations, signalling renewed confidence in the region’s safety and hospitality. The development comes at a crucial time for the tourism sector, which had been struggling to […]
Tourism Minister Gajendra Singh Shekhawat showcases UT tourism potential in Srinagar

Srinagar, July 8, 2025: Union Minister for Tourism and Culture, Gajendra Singh Shekhawat, expressed his enthusiasm after addressing the concluding session of the two-day National Tourism Secretaries’ Conference held at the Sher-i-Kashmir International Conference Centre (SKICC) in Srinagar. The minister emphasized the immense tourism potential of India’s Union Territories (UTs), from Ladakh to Lakshadweep, describing […]
Tourism in Kashmir sees record growth, says J&K LG Manoj Sinha

Srinagar, July 8, 2025: Jammu and Kashmir Lieutenant Governor Manoj Sinha, addressing the National Tourism Secretaries’ Conference at the Sher-i-Kashmir International Conference Centre (SKICC) in Srinagar, emphasized the unprecedented revival of Kashmir’s tourism sector over the past five years, aligning with India’s broader tourism growth. Joined by Union Tourism Minister Gajendra Singh Shekhawat, Sinha spoke […]
J&K film policy aims to make region a top movie shoot destination

Srinagar I March 07, 2025 Jammu and Kashmir is set to reclaim its cinematic glory with the J&K Film Policy 2024, a transformative initiative to establish the region as a premier destination for movie shoots. Alongside this, massive investments in adventure, heritage, and rural tourism are projected to elevate tourism’s contribution to 15% of the […]