SnowShoe Championship kicks off in Sonamarg with 180 athletes
Sonamarg, February 15,2026-As many as 180 athletes from across the country are participating in the National SnowShoe Championship that commenced in the picturesque tourist destination of Sonamarg. Organised amid thick snow and sub-zero temperatures, the championship has drawn professional and amateur athletes eager to showcase endurance and skill in one of India’s premier winter sports […]
Betaab Valley sees tourism surge
Anantnag, February 13,2026- Nestled amid towering mountains and lush green meadows, Betaab Valley continues to attract travellers seeking nature, culture, and tranquility in the heart of Kashmir. Located in the picturesque region of Pahalgam in south Kashmir’s Anantnag district, the valley has become one of the most visited tourist destinations in the Union Territory. Surrounded […]
Fresh snowfall transforms Kashmir’s scenic spots into winter wonderlands
Kashmir, February 11,2026: Fresh snowfall in Kashmir has blanketed the higher reaches of the Valley, transforming popular destinations like Gulmarg, Sonamarg, and Gurez into breathtaking winter wonderlands. The picturesque landscapes continue to attract tourists and nature enthusiasts, highlighting the Valley’s unmatched natural beauty. Local authorities and tourism stakeholders noted that the snowfall is not only […]
Snow-Clad Gulmarg becomes winter playground for tourists
Gulmarg, January 21,2026-Gulmarg, the renowned hill resort in Jammu and Kashmir, is witnessing a steady influx of tourists as visitors flock to the destination to experience sledge rides amid its breathtaking winter landscape. Blanketed in fresh snow, the scenic meadows and pine-covered slopes have transformed Gulmarg into a winter wonderland. Tourists from various parts of […]
Helicopter services launched at Gulmarg to boost tourism
Gulmarg, January 15,2026-In a major boost to tourism in north Kashmir, helicopter services were launched at the famous hill resort of Gulmarg on Thursday. The service was inaugurated by MLAs Farooq Ahmad Shah and Salman Sagar, marking a new chapter in enhancing tourism infrastructure and connectivity in the region. The initiative has been started by […]
Tourism in Kashmir back on track: Director Tourism
Srinagar, December 30,2025-Tourism in Kashmir is steadily returning to normalcy, with a visible surge in tourist arrivals and renewed confidence among visitors, Director Tourism Kashmir said on Monday. He stated that the Valley is once again emerging as a preferred destination for domestic and international tourists, reflecting improved security conditions and sustained efforts by the […]
Government plans to introduce Winter Sports and Festivals in Sonamarg on Gulmarg model
Srinagar, October 28,2025: In a major tourism development initiative, the Jammu and Kashmir Government is planning to introduce winter sports and cultural festivals in Sonamarg, replicating the successful Gulmarg model to promote adventure tourism and extend the tourist season in the region. According to officials from the Tourism Department, the plan aims to transform Sonamarg […]