SRINAGAR, May 5, 2025 — Chief Secretary Atal Dulloo, IAS, launched Info Connect, a monthly magazine by the Directorate of Information & Public Relations (DIPR), aimed at spotlighting Jammu & Kashmir’s developmental strides, policies, and key initiatives. The launch, held in Srinagar, marks a pivotal effort to enhance government-public communication and promote transparency across the Union Territory.
Info Connect serves as a dynamic platform to chronicle J&K’s progress in sectors like infrastructure, tourism, industry, and innovation, while countering misinformation. Speaking at the event, Dulloo underscored its role in fostering an informed citizenry, urging DIPR to make the publication a cornerstone of public outreach. “This magazine will strengthen trust and showcase the real story of J&K’s growth,” he said. Commissioner Secretary, Information, M. Raju, lauded the initiative, calling it a “vital tool for transparent governance.” Director, Information & PR, Nitish Rajora, highlighted the magazine’s focus on accessibility, with digital editions available on DIPR’s website.
The launch aligns with J&K’s broader push for good governance, as seen in recent efforts like the Amarnath Yatra preparations and tourism promotion. Posts on X praised Info Connect for its potential to highlight local achievements, with one user noting, “A step toward clarity and accountability in J&K’s narrative.” The magazine also features inspiring stories of cultural heritage and local innovators, aiming to boost public engagement.
As Jammu & Kashmir navigates challenges like recent tourism dips due to regional tensions, Info Connect emerges as a beacon of proactive communication, ensuring citizens stay connected to the administration’s vision and progress.