Kashmir, March 31, 2025 – Kerala-born rapper Sooraj Cherukat, known globally as Hanumankind, continues his ascent in the music world with his latest single, “Run It Up,” which has garnered widespread acclaim—including a notable shoutout from Prime Minister Narendra Modi. Released earlier this month, the track blends traditional Indian martial arts with Southern hip-hop beats, cementing Hanumankind’s reputation as a trailblazer in the fusion of cultural heritage and modern rap.
During the 120th edition of his “Mann Ki Baat” radio address on March 30, PM Modi praised the 33-year-old artist for spotlighting India’s indigenous martial arts—Kalaripayattu from Kerala, Gatka from Punjab, and Thang-Ta from Manipur. “Our indigenous games are now becoming part of popular culture,” Modi remarked, commending Hanumankind for elevating India’s traditions to a global audience. The music video, directed by Bijoy Shetty, serves as a vibrant tribute to these ancient practices, pairing them with the rapper’s signature rapid-fire delivery.
Hanumankind first exploded onto the international scene in 2024 with his viral hit “Big Dawgs,” which amassed hundreds of millions of views online. “Run It Up” builds on that momentum, topping charts and sparking discussions about Indian identity in global music. The track’s seamless integration of cultural elements with contemporary sound has resonated with fans and critics alike, further establishing him as a rising star.
Born in Malappuram, Kerala, Hanumankind spent part of his childhood in Houston, Texas, before returning to India in 2012. After studying business administration and briefly working at Goldman Sachs, he transitioned to music in 2019 with his debut single “Daily Dose.” That same year, his EP “Kalari”—named after Kerala’s ancient martial art—marked his entry into the Indian hip-hop scene, blending local influences with a polished, global aesthetic.
Now signed to Def Jam India/Capitol Records, Hanumankind is gearing up for his Coachella debut in April, a milestone that underscores his growing influence. Industry insiders and fans praise his ability to remain rooted in his heritage while pushing creative boundaries, a balance that has fueled his rapid rise.
With “Run It Up” dominating airwaves and social media, Hanumankind is redefining the narrative for Indian artists on the world stage. His work not only bridges cultures but also proves that ambition and authenticity can strike a powerful chord—both at home and abroad.