Srinagar, June 7,2026 – The sustained efforts of the government, tourism stakeholders, and local communities are yielding remarkable results in Jammu and Kashmir’s tourism sector, with destinations like Gulmarg witnessing unprecedented growth in visitor numbers and recreational activities.
Among the shining examples is the renowned Gulmarg Golf Course, which continues to attract tourists, golf enthusiasts, and local visitors alike. The increasing footfall at one of the world’s highest golf courses reflects the success of initiatives aimed at enhancing tourism infrastructure, promoting adventure sports, and creating world-class visitor experiences in the Valley.
Officials and tourism stakeholders believe that the rising popularity of Gulmarg is not merely a tourism success story but also a significant indicator of the broader socio-economic transformation taking place across Jammu and Kashmir. The growth in tourist arrivals has generated new employment opportunities, encouraged entrepreneurship, and strengthened local businesses ranging from hospitality and transport to handicrafts and recreational services.
Local residents have increasingly benefited from the tourism surge through homestays, hotels, restaurants, adventure tourism ventures, and other allied sectors. The expanding tourism ecosystem is helping create sustainable livelihoods while boosting the region’s economy.
Gulmarg has emerged as a premier destination for adventure and sports tourism, offering activities such as skiing, golfing, trekking, mountain biking, and nature tourism. The destination’s success is reinforcing Kashmir’s reputation as one of India’s leading tourism hubs and a preferred choice for domestic as well as international travellers.
The administration’s continued focus on infrastructure development, improved connectivity, visitor facilities, and tourism promotion campaigns has played a crucial role in attracting more visitors to the Valley. These efforts align with the broader vision of transforming Jammu and Kashmir into a year-round tourism destination.
As tourism flourishes and local communities reap the benefits of increased economic activity, destinations like Gulmarg stand as symbols of progress, opportunity, and development. The growing enthusiasm among tourists and residents alike reflects the changing landscape of the Union Territory and the success of inclusive growth initiatives.
“Naya Kashmir, Badalta Kashmir” is increasingly becoming visible on the ground, where tourism-led development is creating new avenues of prosperity while showcasing the unparalleled beauty and hospitality of the region to the world.
