Banihal, April 4, 2026-In a compelling example of self-reliance and entrepreneurial spirit, Zubair Ahmed Drabu from Budgam has transformed his livelihood through the Prime Minister’s Employment Generation Programme (PMEGP), setting up a thriving spices unit in Banihal.
Leveraging support under the Ministry of Micro, Small and Medium Enterprises (MSME), Zubair successfully established his venture, turning a modest idea into a full-fledged spices processing unit. His enterprise now contributes not only to his own financial independence but also generates employment opportunities at the local level.
Zubair’s journey reflects the impact of government-backed schemes aimed at promoting entrepreneurship among youth in Jammu and Kashmir. With financial assistance and institutional support under PMEGP, he was able to procure machinery, streamline production, and scale up operations.
Today, his spices unit caters to local markets, offering quality products while strengthening the region’s small-scale industrial ecosystem. His success story stands as an inspiration for aspiring entrepreneurs, especially in rural and semi-urban areas.
Officials noted that such initiatives are playing a crucial role in fostering economic growth, reducing unemployment, and encouraging youth to explore business opportunities instead of seeking traditional employment.
Zubair Ahmed Drabu’s achievement highlights how targeted government schemes can empower individuals, nurture innovation, and drive sustainable development across Jammu and Kashmir.
