Kupwara, September 24, 2025* – The District Ayush Department Kupwara marked the 10th International Ayurveda Day with vibrant enthusiasm at the Ayush Health and Wellness Centre in Kralpora, celebrating the timeless wisdom of Ayurveda under the theme ‘Ayurveda for People & Planet.’ The event drew a diverse crowd of locals, healthcare professionals, and students, highlighting the growing acceptance of traditional Indian medicine in this border district and its role in promoting holistic health and environmental harmony.Organized under the leadership of District Ayush Officer Dr. Raja Amjad Ali Khan, the day-long program featured a range of activities aimed at showcasing Ayurveda’s preventive and sustainable health benefits. Held on September 23 in sync with nationwide observances, the event transformed the Kralpora centre into a lively hub of wellness, education, and community engagement, aligning with the Ministry of Ayush’s vision to integrate traditional practices into modern healthcare and reduce disease burdens across ecosystems.Over 150 residents benefited from free consultations, including pulse diagnosis (Nadi Pariksha) and previews of Panchakarma therapies, alongside the distribution of herbal kits containing turmeric, ashwagandha, and detox teas tailored for seasonal wellness. Special emphasis was placed on women and children, with sessions on maternal health and pediatric nutrition through Ayurvedic principles. Awareness workshops explored herbal remedies for lifestyle disorders like stress and diabetes, while linking Ayurveda’s eco-friendly practices to planetary health through yoga and sustainable living tips.The celebrations kicked off with dynamic Surya Namaskar demonstrations and folk dances infused with Ayurvedic motifs, fostering a festive spirit. Local ASHA workers and volunteers ensured robust participation from surrounding villages, amplifying outreach.
A community pledge to adopt greener lifestyles capped the event, resonating with the theme’s call for environmental stewardship.Dr. Raja Amjad Ali Khan, addressing the gathering, said, “Ayurveda is a way of life that harmonizes body, mind, and nature. Celebrating its 10th International Day in Kralpora strengthens our resolve to make it accessible to every household in Kupwara.” Participants, including elderly attendees from remote areas, lauded the initiative for making traditional care relatable and practical.The event builds on Kupwara’s growing Ayush ecosystem, following milestones like the 2023 mega Ayush camp at Kralpora, inaugurated by DC Ayushi Sudan. As part of the National AYUSH Mission, the centre—upgraded with a Rs. 50 lakh NHM investment—has spurred over 500 local jobs in herbal sectors, blending health and economic growth. With virtual endorsements from Minister Sakeena Itoo, who advocated for expanded Ayush services across Jammu and Kashmir, such initiatives are reshaping the region’s wellness landscape.Social media buzzed with images of yoga sessions and herbal stalls, trending under hashtags like #AyurvedaForAll and #KupwaraAyush. As Kupwara embraces Ayurveda’s holistic promise, the 10th International Ayurveda Day underscores the district’s role in ‘New Kashmir’s’ journey toward health, sustainability, and cultural pride.
